Branding & Design

Captivate Your Audience, Tell Your Story

Success depends on more than just a great product or service. Engaging your audience and setting yourself apart from your competition requires a compelling brand experience that’s consistent across all media channels. We’ll help you define your brand, telling your story in a way that connects with your target audience.

The Brand Building Process
  • Research & Discovery
    • We’ll dive deep into the heartbeat of your organization – Your vision, goals, challenges, and the value that you bring to your customers. We’ll put ourselves in your team’s shoes, think as your customers and analyze your competitors, all to arm our team with the information to build a powerful, unique brand that tells a compelling, authentic story that connects you with your customers.
  • Strategy & Creative Design
    • Once we’ve completed research and discovery, we’ll develop a branding overview that outlines the target audience and their motivations, a brand’s unique selling proposition, support for that position, tone and anything else necessary for developing the brand. We’ll use this as a foundation for the elements that comprise the brand.
  • Brand Implementation
    • We’ll ensure that your brand is properly implemented throughout all marketing materials in a way that maintains your brand integrity.

 

Branding Services Include:

  • Brand development
  • Logo design
  • Brand Identity design
  • Brand style guides
  • Graphic standards
Recent Branding & Design
View All Branding & Design Work

Some Examples Of Our Branding & Design Work

  • Requa Inn

    Branding and Identity + Website Design & Build

    Requa Inn is a charming historic hotel located in the heart of California’s Redwood Forest.  While the Hotel received rave reviews from its customers, its online presence failed to stand out from the competition.  We helped define and re-create the Requa Inn brand, re-created all brand assets and collateral, along with a new website built on the WordPress platform.  Their online presence and brand collateral now reflect the unique beauty and charm of their cherished Inn.

  • Fawn & Forest

    Branding and Identity + Website Design & Build

    fawn&forest is THE premier destination for modern, heirloom quality baby goods.  Launched in 2007, f&f quickly became a leader in the modern / eco-friendly children’s furniture market.  In 2012, New Industries Group migrated fawn&forest (and it’s list of over 20,000 skus) to Magento CE. We then leveraged Magento’s capabilities to separate this multi-million dollar company from its competition and see continued growth.

  • Seniorbility

    Branding & Identity + Website Design & Build

    Seniorbility is an innovative startup that offers cognitive screening services for seniors who live alone.  We brought the Seniorbility concept to life in 2014 with new branding, a highly customized Shopify theme, infographics, and a 2 minute explainer video.